Structure of a blog
A quality blog post should aim to solve our audience's doubts, those questions that are asked and searched by Google, discover new things about a topic or simply entertain yourself with an interesting read.
Having good content on your blog will help your site traffic and people spend more time on your website.
A good content of your post must attract, delight and interact with the user, so we are going to give you some tips to make your blogs a success and get more traffic, better content for your site and offer a source of information to users .
Titles
Titles are key when writing a post, since they act as a window to your content, it is the first thing our audience reads and where they will decide whether to click on it or not, so you must choose a good title.
Here we leave you several types of titles for you to analyze and choose the best one for you:
- Enumerative titles. Quite effective for readers who like lists, since they know perfectly where a blog begins and ends, example: "Top 10 of...","The 6 types of...","5 Things you didn't know about ..."
- Titles that generate expectation. There are curious readers who are looking for new information, for example: "Discover new tricks of...", "What you didn't know about social networks..."
- Resolving titles. Sections of resolving a conflict to our reader, example: "Discover how to attract more...", "Learn how..."
Introduction
From the beginning, the attention of the reader is the first thing, these will give them an idea of what they will find later with our blog, what is sought in the introduction is to capture the attention of the reader, you can generate empathy with them, it can work very well.
Now we must write the purpose of our post, and state how you will resolve the reader's conflict, which is in your post to resolve their doubt, this will serve as a hook for the reader or audience to continue reading what we write for them.
Content
It is useless to have a fairly large amount of information, since it can bore the reader and they will leave easily. That is why it is important to section it well, put it in paragraphs, if you are going to address subtopics, always do it with H1, H2, H3 headings, this will help to have your information better organized and have a better visual presentation and not be tiring for the eyes.
Visual content
Visual content plays an important part when making a blog, since as human beings what is striking brings us, we go for the visual part, so making use of them will be important for our blogs.
Images
We should not underestimate the use of images in our posts, they help us to give a clearer message of what our blog wants to communicate and thus maintain the attention of the readers, using graphic, illustrative images or just to highlight a topic will do our more interactive post.
Using images will help us in the SEO of our blog.
Video
The use of videos has grown a lot in recent years, it is a trend that is on the rise and that we should not ignore and this should not surprise anyone, it is a useful tool that helps improve the user experience.
We can use them in a simple way, either to explain a certain topic, be it short or long on our blog, or we can attach a video that explains a sub-topic fully.
This obviously for SEO, as well as images, it will benefit us a lot, since it can increase the time they remain on our site, also if the videos are hosted on our website instead of YouTube, we can potentially attract a large number of important of backlinks.
Use of internal and external links
This is important to improve SEO, it helps to position your blog and your website, but we have a blog dedicated to that where we explain why the use of internal and external links is important.
Conclusion
Do not hesitate to implement each of these points that we write for you, since these play an important part when writing a good post and have a greater reach, remember that well-written and detailed information in the future could be the source of someone's information.
